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109028, Moscow,
2/8 Khitrovsky Pereulok, Building 5 (metro «Kitay-Gorod», «Kurskaya», «Chistiye Prudy»)
Time has always posed challenges for those who work in the media industry. Such a complex field has a great number of interrelated components – from social change to revolutionary advances in technology.
We suggest taking a look at social processes in a much broader way by studying journalism, media management, directing, editing, the stages of the creative process, and the production cycle of creating a media product – simply put, everything that can be called journalism, media, and communications.
NY: Routledge, 2024.
Artnodes. 2024. No. 33. P. 1-9.
Yefanov A., Tomin V.
In bk.: 2023 Communication Strategies in Digital Society Seminar (ComSDS). IEEE, 2023. P. 86-89.
Lapina-Kratasyuk E., Oiva M.
Haastatteluaineisto Yves Montand Neuvostoliitossa, lähdemateriaali. http://urn.fi/urn:nbn:fi:lb-2020081502. The Language Bank of Finland, 2021
#Study Tour at the Higher School of Economics: An Insightful Experience for International Students
The lecture on alternative media began by defining it as media that challenges mainstream narratives and provides alternative perspectives to large, established outlets. Professor Alexey Nikolov defined the origins of large mainstream media companies like CNN, which began as an alternative to traditional news broadcasters and helped establish a new model of 24-hour news coverage. Also, the lecturer outlined the advantages of alternative media sources in providing different viewpoints compared to dominant narratives. An example discussed was alternative media coverage of the Gulf War that presented perspectives which differ from traditional outlets.
The session on culture, media and research first explored how any object can be considered a work of art based on context and interpretation. A scholar from Greece, professor of the HSE media institute Panos Kompatsiaris, outlined that it then examined the rise of curators as important figures in the art world during the 1990s. Initially curators helped artists organise events, but they increasingly became creators in their own right who shaped perceptions in the industry. The lecture emphasised the growing influence of curators and their role in establishing what is deemed "cool" or "authentic," such as in luxury fashion. It also touched on how data extraction and excess information ("information glut") impact cultural consumption and experience.
The sessions helped students gain a deeper understanding of the evolving media landscape and the sociocultural forces that influence perceptions of art, news and information. Examining case studies like alternative Gulf War coverage and the curator's rising status provided tangible examples to illustrate broader concepts and trends.
The lectures effectively combined theoretical frameworks with real-world applications to give participants nuanced insights into alternative media, cultural analysis and their intersecting roles in shaping narratives and opinions. This enriched understanding of these complex issues from different angles. Attendees found the sessions very informative and insightful. In their feedback, they appreciated learning about the evolution of media landscapes and innovations.
Formuh Fabian, email: babasambanews@gmail.com:
“It was our pleasure being part of this incredible experience. A big thank you to your entire team. Personally, the two classes were amazing and I must confess they’ve added a little spice to how I perceive news and content production. Indeed, I liked the program.”
Muam George Awohmbeng, email: muamgeorge@gmail.com:
“The two sessions were very informative and I particularly enjoyed the session which touched on the evolution and innovations that have marked the media landscape, especially how CNN started. My skills and appreciation of content were further sharpened.”
This study tour provided international students at HSE a unique opportunity to gain exposure to different topics and benefit from the expertise of faculty through both online and in-person engagements. The positive feedback indicates it was an enriching experience that enhanced participants' understanding of relevant issues in their fields of study. Events like this can help attract more global learners to HSE's diverse spectrum of internationally-focused programs.
Authors: Yanina Drankeevich & Polina Semenova, second-year students of Master's programme "Contemporary Journalism"