109028 Moscow, 8/2 Maly Tryokhsvyatitelsky Pereulok, Building 1
8 (495) 772-95-90 (доб. 22475)
8 (495) 772-95-90 *22851
8 (495) 772-95-90 *22473
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The School of Integrated Communications is innovative and unique learning environment. It is one of the first communication schools in Russia offers higher education embraced in a wide range of communication techniques and technologies aimed to establish the effective dialogue between an organization and its public. Being a part of National Research University “Higher School of Economics” in Moscow, the School of Integrated Communications takes advantage of the location in diverse and global city with access to a lot of education facilities, renowned faculty, and internships in leading PR and advertising companies.
The goal of the School is the preparation of world-class specialists in the field of advertising, public relations and new media, knowledgeable in theoretical and practical aspects of mass and special communication, skilled in new media technologies, advertising, PR, instruments of design and media content management, media planning, project management, marketing research. It is a question of preparation both generalists in the field of integrated communications and narrower specialists in areas of advertising, PR and new media.
At the meeting Rimma Pogodina, Head of work experience on the Advertising and Public Relations course, explained the advantages of each kind of opportunity offered by the department, and students who’ve already completed them, talked about the experiences they had and presented projects they worked on during their placements in 2014.
3rd year student Alexandra Oleneva said that her experience at KG TWIGA was the first real opportunity she had to develop her skills professionally. Her contemporary Evgenia Kozharina told a personal story about how a practical (her’s was in Poland on the AIESEC international student programme) can inspire you to do research.
Jana Shmonina gave an emotional account of her production training at the Laboratory for Social Advertising when she worked on organising the documentary programme for the Moscow International Film Festival 2014. Evgenia Deusheva, told students about her work experience with HAVAS Worldwide where her mentor was HSE 2013 graduate Daria Khvoiko.